Plan smarter. Calculate CPM, impressions, year over year, an

CPM Agent — Media Planning Toolkit is built for media professionals who need fast, accurate planning tools in one place.

Calculate CPMs, budgets, impressions, growth percentages, and campaign totals without jumping between spreadsheets or separate calculators. CPM Agent also includes market lookup tools and a Pro Media Planner for building multi-tactic campaigns with monthly budgets, CPMs, net impressions, agency commission, and total campaign investment.

Whether you work in media sales, advertising, marketing, or agency planning, CPM Agent helps you move from quick calculations to complete media plans with less friction.

Key features include:

CPM calculator

Budget growth and year-over-year planning

Percentage calculator

Simple calculator

Market area lookup

ZIP-based market lookup with Pro

Media Planner Pro

Multi-month campaign planning

Saved CPMs by tactic

Monthly net impressions

Total net impressions

Agency commission calculations

Gross and net campaign budgets

Saved campaign plans

PDF media plan export

Free users can access the core planning tools with ads. CPM Agent Pro unlocks advanced market intelligence, ZIP lookup, Media Planner features, saved CPMs, exports, and an ad-free experience.

Plan smarter. Calculate faster. Build better media campaigns with CPM Agent.

Built for Sales Executives, Sales Managers, Director of Sales and Media sales.